Work with Me
Software Setup and Marketing Services for small business
System Recommendations, Setup, Optimization and Training
The right tools and the right processes can open up your capacity big time and/or prevent future issues. Whether you need Google Analytics GA 4 / Tag Manager customizations or a new cloud software vendor to manage or support your project, I can do it all.
Web Marketing Audit
I will assess your online presence and give you constructive advice on what to change to acquire more inbound sales
Market Research
I will evaluate your product or service and the offerings currently in the market and give you ways to differentiate yourself from your competition and more closely align yourself to what your market wants.
Virtual Inbound Training: One-on-One or Group
I will train you or your team on how to figure out what inbound strategy, brand positioning, content and workflows you need to drive awareness and consideration, where to put it online and how to make sure you're on the right track.
I will personalize trainings to your use case and goals and help you establish a corporate identity.
Inbound Content Research and Strategy
I'll create an inbound content strategy and give you a detailed, easy-to-understand plan for implementing, evaluating and adapting it.
This includes personalized, targeted workflows and automations to make the system as efficient and effective as possible.
This service can also include market research.
On-Call Advice on Marketing, Operations and Customer Experience
- Get my feedback on your drafts, campaigns and your progress on your corporate branding activities
- Ask me for direction when you're stuck on your marketing strategy
- Request how-to materials to show you how to complete a task
- Get help with business process automation and operations management
The support you need when you need it without hiring someone in-house
Copywriting
I write organic (information-based) copy for social media, blogs, documentation, etc. to help initiate and support the awareness and consideration stages of inbound sales.
I'm a professional writer trained in journalism, corporate communications, public relations and marketing.
I love writing about how IT and software as a service can be used to grow and retain business.
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